After the previous orchestra folded, London Symphonia performed under the name #WePlayOn, achieved charitable status and gained a new board and member structure. Learn how London Symphonia overcame historical challenges, conveyed stability and engaged audiences both old and new.

 

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What you’ll learn:

  • Key challenges to changing perceptions
  • How social media can reinvent a brand
  • The power of an integrated approach

Learn how an integrated approach changed perceptions of London’s premier orchestra.